50" 1080p plasma HDTV

A high-aperature ultra-black pixel design, x.v.Color&trade capability, and a PictureMaster™ HD V video processor are the foundation of the Hitachi P50A402's high-detail, brilliant-color, low-noise video reproducion. Built-in analog and digital tuners make your home theater ready for the digital transition, while an ENERGY STAR qualification makes this plasma panel energy efficient and environment friendly.

More than just a screen . . . a 1080i plasma panel

If it wasn't the P50A402's stunning high-gloss Japan black bezel that first captured your attention, it must have been the panel. And isn't that how it should be? We're talking about a plasma flat-panel HDTV from Hitachi, after all! With a high definition 1280 x 1080 pixel resolution as its foundation, the Hitachi P50A402 combines a variety of technologies to achieve an astounding level of panel clarity, detail, and color. First, a high-aperture ultra-black pixel design features a boxed-cell structure, producing deeper and darker blacks that deliver more lifelike detail. Second, an x.v.Color&trade extended-gamut color space combines with three preset color temperatures and four-step black enhancement, bringing you enhanced color-reproduction capabilities. Finally, overcoming a deficiency of some plasma screens, the P50A402 has been designed with an anti-reflective screen, providing enhanced performance in viewing areas with higher levels of ambient light with its high level of contrast and deep-black stripe filter.

Now Showing: PictureMaster V

Movie sequels present a peculiar phenomenon: Following the blockbuster first movie, Part II is often a bit of a flop. (Think Indiana Jones and the Temple of Doom or Die Hard II. Even the Empire Strikes Back gets less attention than Episodes IV and VI.) Then the third installation comes around, and after its brief resurgence to greatness, if subsequent sequels sprout, they wither quickly. Defying the Law of Sequels, the Hitachi P50A402 features the PictureMaster&trade HD V video processor. MPEG noise reduction, dynamic contrast, dynamic histogram processing, and 16-bit/281-trillion-color processing combine with four HD aspect modes, six SD aspect modes, a 0% overscan mode, and a game mode to deliver the high definition video performance and versatility you need to convert your living room into a home theater.

Get tuned in

Geared up and ready for the up-and-coming digital transition (the government-mandated switch to all-digital television broadcasting) your new Hitachi P50A402 comes equipped with digital ATSC and QAM tuners. These digital tuners make receiving and enjoying digitally broadcast content — whether from the air or from cable or satellite — easy and worry-free.

Chime in, Chaplin

Unless your home video library consists exclusively of such silent-era silver-screen titles as "The Birth of a Nation", "Way Down East", "The Gold Rush", or "The Covered Wagon", chances are you're beginning to think that something is missing with all this chit-chat about plasma panels. While the Hitachi P50A402 wants little in the way of high-performance high definition video features, you know that the home theater experience has two parts — video and audio. Experience impacting audio right from your new P50A402 thanks to simulated surround sound and Bass Boost, delivering and enveloping sound field an enhanced low-frequency reproduction from the built-in 20W speaker system. Additionally, stereo multi-channel television (MTS) audio with secondary audio programming (SAP) and dbx™ offer auxiliary-audio-channel decoding and reduced audio noise.

ENERGY STAR of approval

Seeking to meet your demand to reduce energy use and preserve the environment, Hitachi has made sure that the P50A402 meets the U.S. government's standard for ENERGY STAR qualification. What does the ENERGY STAR qualification mean? ENERGY STAR is a government-backed program helping businesses and individuals protect the environment through superior energy efficiency. For the family or homeowner, energy efficient choices can reduce energy consumption and expenses by up to one third while resulting in similar savings of greenhouse gas emissions, without sacrificing features, style or comfort. ENERGY STAR helps you make the energy efficient choice. When a product boasts the ENERGY STAR qualification, this means the product meets stringent government standards set by the EPA and US Department of Energy for conserving both energy and the environment. So whether you are concerned for the environment, your pocket book or both, this appliance helps ensure both are given an easier load to bear.

HDMIncredible

Bringing you the absolute best in connectivity, the Hitachi P50A402 features three HDMI connections. HDMI (High-Definition Multimedia Interface) is the only interface in consumer electronics that can carry both uncompressed high-definition (HD) video and uncompressed multi-channel audio in all HD formats including 720p, 1080i and even 1080p. Your incoming media content comes in a variety of sizes, resolutions and formats, and with that in mind, HDMI systems automatically configure to display that content in the most effective format. Since HDMI carries all channels on video and audio, there is only one cable to plug into any HDMI-enabled source and display device. No more complicated cable set-up when installing your home theater system, and no more ugly cable mess behind your components. HDMI supports standard, enhanced, or high-definition video, plus multi-channel digital audio on this single cable. Also, HDMI is fully backward-compatible with DVI. (Please note that a physical adapter, sold separately, is needed to make the conversion from HDMI to DVI.)

Avoid the 'No Wire' ire

The advent of HDMI has been monumental in the advancement of all your favorite audio and video gadgets. Don't miss out on all that your new P50A402 offers — in terms of high-definition audio and video connectivity — by leaving a set of HDMI cables off the list. Vann's sales representatives are here to explain all your options, so you can make the best purchase and get the most out of your hi-def system. Call for expert advice: 1-800-769-5668.

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