Discover creative digital photography with Sony's Alpha series

Take the leap into creative digital photography with confidence with a Sony Alpha series digital SLR. A powerful yet accessible dSLR camera, the Sony DSLR-A230L kit offers you the performance and tools you need to venture into the world of creative, semi-professional digital photography. On the performance end of things, a 10.2-megapixel capture resolution records stunning detail, while an integrated graphical help guide and a diverse offering of shooting modes combine to take all the mystery out of dSLR shooting. Use the high-performance optical viewfinder to compose all your shots, and then review and share your photos using the wide 2.7" color LCD viewscreen. Starting your dSLR experience off with a versatile toolbox, the DSLR-A230L kit includes an interchangeable 18mm - 55mm Alpha series zoom lens, offering wide-angle and midrange telephoto capabilities.

A steady shot, no matter the situation, no matter the lens

Many a "perfect shot" has fallen victim to a common culprit — cold temperatures, adrenaline, anything that causes hand shake. Building on years of expertise, Sony has developed the world's first body-integrated image stabilization solution for a full-frame dSLR. The SteadyShot INSIDE in-camera image stabilizer actually shifts the image sensor to compensate for camera shake without sacrificing image quality. The compensation effect is equal to as many as four shutter-speed steps, giving you more creative freedom when shooting in low light. Further, because SteadyShot INSIDE technology is integrated into the DSLR-A230L's body, it works with all compatible Sony Alpha system lenses.

Let's get to the detail

When it comes to digital SLR cameras, Sony Alpha series dSLRs and detail are synonymous. Point in case: the DSLR-A230L's APS-sized CCD image sensor with 10.2-megapixel capture resolution. Capturing a stunning level of detail, the DSLR-A230L gives you the ability to make large prints or tight crops without sacrificing clarity or detail. Further, helping to improve and maintain detail, a 9-point center-cross AF sensor brings images into sharp definition more quickly, and predictive focus control automatically calculates the position of fast-moving subjects. Additionally, a broad ISO-sensitivity range enables you to capture beautiful color images, even in very dim light, and High ISO Noise Reduction technology eliminates picture noise artifacts from RAW data after analog-to-digital conversion.

Get by with a little help from your friends

There's no denying it: with all their features and functions, digital SLRs can be slightly complex to operate. But, while a plethora of Creative Style settings, Scene Selection modes, and advanced functionalities might make the DSLR-A230L seem a little daunting to operate, this couldn't be further from the truth. An integrated on-screen Help Guide and Graphic Display take the complexity out of owning and operating a dSLR camera. The Help Guide offers clear, concise explanations of various modes and settings, while the Graphic Display helps you understand the relationship between aperture and shutter speed, as well as the effect each has on photographic results. Get by with a little help from your friends.

The ideal gallery

There's no better place to show off all the great shots from your latest photographic adventure than on your HDTV. With direct HDMI output, the DSLR-A230L lets you view and share your photos in breathtaking clarity and detail on your HDTV. If you're using a PhotoTV-capable Sony BRAVIA HDTV, the HDTV's display will automatically optimize display settings to display your pictures in a way that more closely matches the natural look of printed photographs.

When the going gets going

As a seasoned photographer, you know that sometimes, when the conditions are just right, you need to be able to shoot faster than you can press the shutter button. Imagine: a breakaway at a sporting event, wildlife darting through the trees, a fireworks display. Featuring a BIONZ image processor, the Sony Alpha DSLR-A230L is able to deliver true-to-life images with ultra-low noise at a continuous shooting rate of 2.5 frames per second.

Included with purchase

The following items are included with the purchase of the DSLR-A330L: one DT 18-55m SAM kit lens, one BC-VH1 battery charger, one NP-FH50 rechargeable battery, one shoulder strap, one body cap, one video cable, one Software CD-ROM.

Comparison Specifications

• Maximum pixels: 10.2 megapixels / APS-size CCD image sensor (23.6mm x 15.8mm)
• Memory: Dual memory-card slot: Memory Stick PRO Duo, SD, and SDHC compatible / Recording media not included
• Zoom power: 18mm - 55mm zoom lens included / 2x digital zoom
• Shooting modes: Portrait / Landscape / Macro / Sports / Sunset / Night portriat / Night view
• Flash modes: Auto / Fill-flash / Red-eye correction / Rear sync / Slow sync / Hi-speed sync / Wireless
• Manual custom: Manual exposure
• Viewscreen: 2.7" TFT Clear Photo color LCD display
• Digital interfaces: 1 HDMI output / 1 USB v2.0

Additional Specifications

• SteadyShot INSIDE in-camera image stabilization
• Integrated on-screen Help Guide and Graphic Display
• Advanced anti-dust technology
• Viewfinder: Fixed eye-level, penta-Dach mirror / 95% field of view / 0.83x magnification / Spherical acute matte screen focusing screen
• BIONZ image processor
• Battery: InfoLITHIUM Lithium-ion battery (NP-FH50) / 510 images with viewfinder, 230 images in Live View mode
• Burst mode: 2.5 fps when using optical viewfinder
• AF modes: Single-shot / Automatic / Continuous
• Exposure compensation: ±2EV in 0.3EV steps
• Exposure settings: Auto / Auto Flash Off / Program Auto / Aperture priority / Shutter priority / Manual

Manufacturer Specifications

• ISO: Auto / 100 - 3200
• Metering: TTL metering with 40-segment honeycomb-pattern SPC
• White balance: Auto / Daylight / Shade / Cloudy / Tungsten / Fluorescent / Flash / Custom
• Creative style: Standard / Vivid / Portrait / Landscape / Night view / Sunset / B/W contrast / Saturation / Sharpness
• Built-in pop-up flash and integrated accessory shoe
• Recording mode: RAW / RAW+JPEG / Fine / Standard
• Tripod mount: 1.4"-20
• Operating-system compatibility: Microsoft Windows 2000 Porfessional, XP SP2, Vista / Mac OS X v10.1.3 or later
• Supplied software: Picture Motion Browser / Image Data Converter SR / Image Data Lightbox SR

Dimensional Specifications

• Dimensions: 4.99" W x 3.78" H x 2.63" D, without protrusions
• Weight: 0.98 lb, without battery, memory card, or accessories

Sony DSLRA230L Warranty Details

1-year limited parts and labor warranty

More reasons to buy the Sony DSLRA230L from Vanns.com

• Free Shipping!
• No Sales Tax!
• Vanns.com is a Fully Authorized Dealer (Learn More)
• The Sony DSLRA230L is Brand New
• The Sony DSLRA230L Ships in a Factory Sealed Box