23" Apple™ Cinema Display

The Apple Cinema Display lineup is the perfect companion for your Power Mac G5 or PowerBook. Its anodized aluminum case is sleek and elegant, and lets you use two displays much closer to each other than ever before. Choose an optional VESA mount to install your display anywhere. Connect one or two displays via industry-standard DVI.

Widescreen Gives You More Time

How you see your computer is important to your overall experience. That's why Apple engineers put such thought into every detail of the displays you choose to add to your Power Mac or PowerBook. With the 23" M9178LL/A you'll get quality color designed by people who care as much about how you use your system as they care about advancing technology. Mac OS X provides the stability you need to run two applications at the same time - or 12. So you can look at a web page both in a browser and in an editor and see your changes and the code at the same time. Stretching out temporal data such as timelines in Final Cut Pro or a Logic music arrangement lets you see the whole as you work on a particular effect. When you keep email and iChat windows visible, you can collaborate more easily with your colleagues. Mac OS X gives you the freedom to run these programs concurrently, and Apple displays offer you the space you need to navigate among them effortlessly in their natural horizontal placement.

Best Resolution for Images and Words

The quality of the pixels you see impacts how you use your computer. After years of experience, Apple engineers have discovered the ideal resolution to display both sharp text and high-resolution graphics. Other vendors may offer a larger monitor, but with less resolution, so you end up with fewer pixels, or a smaller monitor with a high resolution that causes eyestrain and headaches. Apple Cinema Displays such as the M9178LL/A are optimized for images, yet they allow you to easily work with text in email, Safari and sophisticated type treatments in layouts.

The Winner, Hands Down

Pixel response time provides a good measure of a display's performance in media critical applications, such as video, 3D and motion graphics, or even when you're taking a break with a game. An Apple display such as the M9178LL/A provides fast pixel response time across the entire spectrum from black and white, to every shade of gray. Of course, with an Apple Display, you get all the benefits LCD technology has compared to a cathode ray tube (CRT). You'll get about twice the brightness, sharpness and contrast of a CRT display with flicker-free performance and still get the full gamut of colors. Resistant to environmental factors that affect the visual performance of CRTs, such as heat, humidity and electromagnetic fields, an LCD display is a better choice for color applications. And using an LCD saves you money. And of course, the thin form factor makes adjusting the display effortless and moving it hassle-free.

Style and Design

An elegant aluminum enclosure, advanced hinge technology and peripheral support give you flexibility to place your display anywhere and adjust it effortlessly. The optional VESA mount lets you put a flat panel in surprising new places. So you can make your Apple display a seamless part of a museum kiosk, mount it on a wall in an office lobby or swivel changes to a client via an articulating arm. Your Apple display matches the sculpted aluminum enclosures of the Power Mac G5 and PowerBook, and for good reason. Apple designers carefully chose this hue to minimize interference with color onscreen, providing a neutral reference point for viewing your work. Strong anodized aluminum also allows for an exceptionally narrow bezel, so you can use multiple displays together seamlessly. The smooth motion hinge on your Apple display requires very little pressure to tilt the monitor to a different position. This design allows you to you view the display at whatever angle works for your environment, anywhere from -5 degrees to 25 degrees.

Become Unhinged

Each display includes a FireWire 400 hub and a USB 2.0 hub, each with two ports. So you can connect a printer or scanner, or a camcorder or digital camera. The FireWire port lets you easily use an iSight camera for video chat, presented beautifully on your Apple display, or connect your iPod dock. You can also make best use of all the latest USB 2.0 devices, whether you're using your display with a Mac or PC. The new Apple displays hardly have any desktop footprint, but you can make it zero with an ergonomic installation. The optional VESA FDMI mount conforms to the standard for mounting interfaces, hole patterns and associated cable and power supply locations. That means you can select from a wide range of third-party mounting solutions. The space-saving benefits of an Apple display just got better.

Pure Signal

Apple displays are a perfect companion for a Power Mac G5, and now it's even easier to use one as a second display for your PowerBook, or even a PC. Apple flat-panel displays deliver the maximum visual quality possible using a pure digital signal over an industry-standard DVI connector. When you need to manipulate color in any media, image distortion is simply not an option. Analog conversion problems caused by a VGA connection become progressively worse as you move to monitors that have higher resolutions or longer monitor cables. These issues fade away with an all digital signal. DVI transmits a digital signal from a digital location in the graphics card to a digital location on the display's screen. This digital connection gives you the full clarity and stability of liquid crystal technology - with sharp, clear pixels.

Lose Control

Save your control-freak tendencies for where it really matters - your work. A VGA connection requires controls for power, brightness and contrast, fine tracking and coarse tracking, white and black balance controls, as well as horizontal and vertical positions. Tucked away on the side of an Apple display are the only controls you really need: brightness and power.

PC Compatible

The DVI connectors standard on 12-inch and 15-inch PowerBooks and other graphics cards sold by Apple support a "single link" DVI signal, suitable for driving the 23-inch Apple Cinema Display. This DVI connection removes all barriers to using an Apple display with a PC. So long as your graphics card supports DVI with DDC technology for widescreen viewing, you should be able to use these Apple displays with a PC.

Lower the Bottom Line

You'll save money with an Apple LCD. A 23-inch Cinema Display consumes about two thirds the power consumed by a similar sized CRT designed for color professionals. To put that in perspective, if you used this display where power costs 0.15 per kWh you'd save about 40 dollars over the course of a year in normal business operation. That might not sound like a lot, but that's $400 for a studio of 10 computers, or $4000 for a workplace of 100. And that doesn't even factor in the higher HVAC costs of 100 CRTs in a confined space, as a CRT generates up to three times the heat of a flat-panel.

Raise the Bar

Even more than saving you money, when you choose items that consume less electricity, it means that power plants don't need to consume as much fossil fuels and thus emit fewer greenhouse gases. What's more, building an LCD display uses less materials than building a CRT, which leaves more raw materials for your grandchild's computer. And since they don't need huge boxes, flat panels also reduce the cost of packaging and shipping. All of this helps to reduce dependence on oil.

Included With Purchase

DVI (Digital Visual Interface), FireWire 400, USB 2.0 and DC power (24.5 V).

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